Product Marketing Manager


Spaceti is looking to add a Product Marketing Manager to the team. At Spaceti, you will have the opportunity to work with a dynamically growing team and work on a unique product that now, due to the Covid pandemic, is experiencing a growth in demand.
Product Marketing Manager

What will you do?

    • Manage products and projects while coordinating closely with and mentoring marketing coordinators.
    • Develop product positioning and messaging that differentiate Spaceti products in the market.
    • Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the sales process.
    • Product launch – plan the launch and go-to-market strategies for product releases. Manage the cross-functional implementation of the plan to ensure all internal stakeholders are prepared for product releases.
    • Market intelligence – be the expert on buyers, how they buy and their buying criteria; be the expert on the competition and how beat them.
    • Market research and messaging – conduct research to specify market needs and requirements for current and future product opportunities.
    • Demand generation – develop strategies and manage the marketing programs that drive demand for your products.
    • Support the entire product life cycle from strategic planning to tactical activities.

Who are we looking for?

    • Marketing, business, or related degree. Equivalent experience also considered.
    • The ideal candidate will have 5+ years of strategic PropTech marketing experience in the real estate, property management, construction, default servicing, or remodeling markets.
    • Provides mentorship and guidance to product marketing team members.
    • Preference given to candidates with a working knowledge of project management, email automation, digital marketing, technical and business writing, lead generation, or advertising.
    • Ability to handle a high number of simultaneous projects and keep them on schedule, reporting on KPIs for projects under stewardship.
    • Must be able to manage the planning, development, budget, and execution of marketing efforts for various products and/or brands, including product messaging and collateral.
    • Must be detail oriented with strong analytical and business problem solving skills, including financial analysis, ROI analysis, SWOT analysis, and customer segmentation.
    • Must have the ability to translate product technologies into customer benefits.
    • Must be comfortable presenting to internal stakeholders. Must have excellent people skills and be comfortable interacting with staff, cross-functional teams, and third parties.
    • Must be able to manage priorities on multiple projects with tight deadlines while still achieving exceptional results.
    • This position may require occasional travel.

What do we offer?

    • Opportunity to participate in the development of a global product in an evolving proptech market.
    • We offer opportunities for personal and professional growth.
    • HW, phone with company tariff for private use.
    • Flexible working hours, home office, paid time off.
    • Modern office in the city center, refreshments, snacks, great coffee, football table, etc.
    • A friendly and international team of passionate start-uppers with English as a common language.

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